Tips For a Perfect Pitch

Alan presents a workshop/video hybrid as he teaches you how to correctly pitch. What to do, what not to do, and how to create a memorable beginning and end.

Note: This transcription has been generated with AI and there may be errors present. 


It doesn’t matter how good your business idea is, if you cannot pitch it, if you can’t sell it, it doesn’t turn into a business. And the one thing that I have noticed in all the workshops is the businesses that make the most progress are the ones that can pitch their business ideas and get going. So let’s talk about pitching, and how to pitch first step I think we should look at is actually how not to pitch. And this will be some of the examples I’ve seen the corporate organisations, where you go in and see their corporate salesperson who will stand at the front and say, I’m really excited to share with you my new product. I’m excited to work with you, you can almost feel the enthusiasm coming off of them. That’s not what we want to do. The number one tip for presenting and pitching is that your enthusiasm is infectious. You need to infect the other person with your energy and enthusiasm. If you can do that. We’re part of the way there already. Let’s let’s look at how everyone starts a pitch. And normally what people do when they’re starting pitches, is they start with Hello,

my name is Island. I’m from the pop up business school. We’re here today to talk to you about pitching.

That’s how everyone starts. Is that a good start to your pitch, your name and what you do and what you’re here to talk to people about it’s a dreadful start, is the worst start you could possibly have to a pitch. The two most important points in any pitch. In fact, any presentation are the very first thing you say. And the very last thing you say the first because it grabs attention and brings people in than the last because it’s what’s left in the person you’re talking to his mind. So at the start, we have to say something that grabs their attention. So that’s whether it’s a stat, whether it’s a statement, a question, something that they would be interested in, when I started this video, first thing I said to the audience was, if you can’t pitch your idea, you’ll never be able to sell it. That was the bit to get people interested. You have to start in a way that grabs attention and for every audience will be completely different. And the second bit is what you say at the very end, what most people say at the end of the pitch is something really like fluffy. Did you like that? Is that okay? Thank you. There’s no cutting edge to the pitch. And the cutting edge is the clothes. And the clothes would be if you like what you’ve heard. All you’ve got to do is send me an email, and I’ll take care of all the details. That’s a close that makes it easy for someone to buy from you. So you’ve got to start with a bang and grab people’s attention. And you’ve got to close in a way that gets someone to take action. So we are the Popup Business School we travel around the world, helping people to start small businesses and make money for daily inspiration advice on how to start businesses and make money doing what you love. Hit the subscribe button now and join our channel.